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Marketing and entrepreneurship in SMEs : an innovative approach / David Carson ... [et al.]. - London ; New York : Prentice Hall, c1995. - xvi, 296 p. : ill. ; 24 cm.
Includes bibliographical references and index.
ISBN:
0131509705
LCCN:
94043999
Subjects--Topical Terms:
Marketing--Management.
Small business--Management
LC Class. No.:
HF5415.13 / .M3447 1995
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