Cases in marketing management and strategy : an asia-pacific perspective / John A.Quelch...[et al.]
- New Jersey,USA : Prentice Hall, 1986
- xi, 507 p. : ill., maps ; 24 cm.
0135770572 (pbk.)
Marketing--Asia--Case studies.
HF54152.12 A8 / C37 1996
0135770572 (pbk.)
Marketing--Asia--Case studies.
HF54152.12 A8 / C37 1996
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