Boone, Louise E.
Contemporary marketing plus / Louise E. Boone, David L. Kurtz - 8th ed. - Forth Worth : Dryden Press, 1995 - xxxii, 737p. : ill. ; 29cm.
Includes index
0030976014
Marketing--
HF5415 / .B724 1995
Contemporary marketing plus / Louise E. Boone, David L. Kurtz - 8th ed. - Forth Worth : Dryden Press, 1995 - xxxii, 737p. : ill. ; 29cm.
Includes index
0030976014
Marketing--
HF5415 / .B724 1995
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