Baker, Micheal
Product strategy and management / Michael Baker and Susan Hart - London : Prentice Hall Europe, 1999. - ix, 507 p.: ill.; 24 cm.
Includes bibliography and index
0130653683
New products--Management--Case studies
Product management
Product strategy and management / Michael Baker and Susan Hart - London : Prentice Hall Europe, 1999. - ix, 507 p.: ill.; 24 cm.
Includes bibliography and index
0130653683
New products--Management--Case studies
Product management
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