Radtke, Janel M.
Strategic communications for nonprofit organizations : seven steps to creating a successful plan / Janel M. Radtke - New York : John Wiley, 1998. - xv, 234 p.: ill.; 26 cm.
Nonprofit law, finance and management series Includes bibiliographical references
0471174645
Advocacy advertising--Planning
Institutional advertising--Planning
Nonprofit organizations--Marketing--Planning
Strategic communications for nonprofit organizations : seven steps to creating a successful plan / Janel M. Radtke - New York : John Wiley, 1998. - xv, 234 p.: ill.; 26 cm.
Nonprofit law, finance and management series Includes bibiliographical references
0471174645
Advocacy advertising--Planning
Institutional advertising--Planning
Nonprofit organizations--Marketing--Planning
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