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Marketing management : (Record no. 13073)

000 -LEADER
fixed length control field 00797nam a2200205 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 081127s2009 si a b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789810679934
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9810679939
040 ## - CATALOGING SOURCE
Original cataloging agency PSP
Transcribing agency PSP
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.313
Item number M364 2009
245 00 - TITLE STATEMENT
Title Marketing management :
Remainder of title an Asian perspective /
Statement of responsibility, etc Philip Kotler ... [et al.]
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Singapore :
Name of publisher, distributor, etc Prentice Hall,
Date of publication, distribution, etc c2009.
300 ## - PHYSICAL DESCRIPTION
Extent xxxviii, 750p. :
Other physical details ill. ;
Dimensions 28cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Geographic subdivision Asia
General subdivision Management.
9 (RLIN) 3180
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
9 (RLIN) 2611
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Book
Holdings
Price effective from Permanent location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Cost, normal purchase price Withdrawn status Date last borrowed Total Checkouts Shelving location Damaged status Barcode Current location Full call number
2011-01-29Perpustakaan Politeknik Seberang Perai0000-00-00 2010-01-26 Book   2017-11-286Open Shelf 0000047515Perpustakaan Politeknik Seberang PeraiHF5415.13.M364 2009
2015-08-18Perpustakaan Politeknik Seberang Perai0000-00-00 2015-08-18 Book 0.00 2017-11-281Open Shelf 0000050759Perpustakaan Politeknik Seberang PeraiHF5415.313 M364 2009
2015-08-18Perpustakaan Politeknik Seberang Perai0000-00-00 2015-08-18 Book 0.00 2017-11-281Open Shelf 0000050760Perpustakaan Politeknik Seberang PeraiHF5415.313 M364 2009
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