000 -LEADER |
fixed length control field |
00858nam a2200253 i 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
100521t20062000nyual01 eng d1 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0079122523 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
PSP |
Language of cataloging |
eng |
Transcribing agency |
PSP |
Description conventions |
rda |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.2 |
Item number |
.HAI 2006 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
JR, JOSEPH, F.HAIR. |
9 (RLIN) |
14657 |
245 10 - TITLE STATEMENT |
Title |
MARKETING RESEARCH : |
Remainder of title |
Within a Changing Information Environment / |
Statement of responsibility, etc |
JOSEPH F. HAIR, JR, ROBERTP. BUSH, DAVID J. ORTINAU |
250 ## - EDITION STATEMENT |
Edition statement |
Third Edition |
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
New York : |
Name of producer, publisher, distributor, manufacturer |
MC Graw Hill/ Irwin |
Date of production, publication, distribution, manufacture, or copyright notice |
2006 |
-- |
2000 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxvii, 700 pages.: |
Other physical details |
illustrations., samples ; |
Dimensions |
25 cm. |
336 ## - CONTENT TYPE |
Source |
rdacontent |
Content Type Term |
text |
337 ## - MEDIA TYPE |
Source |
rdamedia |
Media type term |
unmediated |
338 ## - CARRIER TYPE |
Source |
rdacarrier |
Carrier type term |
volume |
500 ## - GENERAL NOTE |
General note |
Includes index |
500 ## - GENERAL NOTE |
General note |
|
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing research. |
9 (RLIN) |
2165 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
|
9 (RLIN) |
14658 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Item type |
Book |
Source of classification or shelving scheme |
|
Classification part |
HF5415.2 |
Call number prefix |
.HAI 2006 |