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MARKETING RESEARCH : (Record no. 16892)

000 -LEADER
fixed length control field 00858nam a2200253 i 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100521t20062000nyual01 eng d1 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0079122523
040 ## - CATALOGING SOURCE
Original cataloging agency PSP
Language of cataloging eng
Transcribing agency PSP
Description conventions rda
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .HAI 2006
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name JR, JOSEPH, F.HAIR.
9 (RLIN) 14657
245 10 - TITLE STATEMENT
Title MARKETING RESEARCH :
Remainder of title Within a Changing Information Environment /
Statement of responsibility, etc JOSEPH F. HAIR, JR, ROBERTP. BUSH, DAVID J. ORTINAU
250 ## - EDITION STATEMENT
Edition statement Third Edition
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New York :
Name of producer, publisher, distributor, manufacturer MC Graw Hill/ Irwin
Date of production, publication, distribution, manufacture, or copyright notice 2006
-- 2000
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, 700 pages.:
Other physical details illustrations., samples ;
Dimensions 25 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content Type Term text
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
500 ## - GENERAL NOTE
General note Includes index
500 ## - GENERAL NOTE
General note
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
9 (RLIN) 2165
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name
9 (RLIN) 14658
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book
Source of classification or shelving scheme
Classification part HF5415.2
Call number prefix .HAI 2006
Holdings
Price effective from Permanent location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Barcode Damaged status Lost status Withdrawn status Current location Full call number
2019-03-13Perpustakaan Politeknik Seberang Perai2019-03-13 2019-03-13 Book0000051559   Perpustakaan Politeknik Seberang PeraiHF5415.2 .HAI 2006
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