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Be your own brand : (Record no. 5449)

000 -LEADER
fixed length control field 00878nam a2200229 4500
001 - CONTROL NUMBER
control field 0000010887
003 - CONTROL NUMBER IDENTIFIER
control field PSP
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100521s2002####nyu###########001#0#eng##
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1576752720
040 ## - CATALOGING SOURCE
Original cataloging agency PSP
Transcribing agency PSP
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) BF697 M835 2001
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McNally, David
245 10 - TITLE STATEMENT
Title Be your own brand :
Remainder of title a breakthrough formula for standing out from the crowd /
Statement of responsibility, etc David McNally [and] Karl D. Speak
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc San Francisco :
Name of publisher, distributor, etc Berrett-Koehler Publishers,
Date of publication, distribution, etc 2002
300 ## - PHYSICAL DESCRIPTION
Extent x;148p. :
Other physical details ill.;
Dimensions 22cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand name products
General subdivision Miscellanca
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Idetity (psychology)
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Speak, Karl D.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Source of classification or shelving scheme
Holdings
Price effective from Permanent Location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Barcode Damaged status Lost status Shelving location Withdrawn status Current Location Full call number
2010-07-10Perpustakaan Politeknik Seberang Perai0000-00-00 2010-07-10 Book0000042559  Reference Perpustakaan Politeknik Seberang PeraiBF697 M835 2001
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