000 -LEADER |
fixed length control field |
00889nam a2200241 4500 |
001 - CONTROL NUMBER |
control field |
0000012296 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
PSP |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
100521s2008####nyu###########001#0#eng## |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9788120333048 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
PSP |
Transcribing agency |
PSP |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5823 W455 2008 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Wells, William |
245 10 - TITLE STATEMENT |
Title |
Advertising : |
Remainder of title |
principles & practice / |
Statement of responsibility, etc |
William Wells, Sandra Morirty, John Burnett |
250 ## - EDITION STATEMENT |
Edition statement |
7th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New Delhi : |
Name of publisher, distributor, etc |
PHI Learning Private Limited, |
Date of publication, distribution, etc |
2008 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxix;592p. : |
Other physical details |
ill.; |
Dimensions |
28cm. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Advertising |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Burnett, John |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Morirty, Sandra |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Book |
Source of classification or shelving scheme |
|