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Cases in marketing : (Record no. 857)

000 -LEADER
fixed length control field 00758nam a2200205 4500
001 - CONTROL NUMBER
control field 0000000880
003 - CONTROL NUMBER IDENTIFIER
control field 0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100521s2000####nyu###########001#0#eng##
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9814058246
040 ## - CATALOGING SOURCE
Original cataloging agency PSP
Transcribing agency PSP
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HHF5415
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) A624 2000
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Ahmad, Zafar U.
245 10 - TITLE STATEMENT
Title Cases in marketing :
Remainder of title a Singapore perspective /
Statement of responsibility, etc Zafar U. Ahmad and Thomas Tan Tsu Wee
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Singapore :
Name of publisher, distributor, etc Prentice Hall,
Date of publication, distribution, etc 2000.
300 ## - PHYSICAL DESCRIPTION
Extent vi,201p.:
Other physical details ill.;
Dimensions 24 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Case studies
Geographic subdivision Singapore
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Thomas Tan, Tsu Wee
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Source of classification or shelving scheme
Holdings
Price effective from Permanent Location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Withdrawn status Total Renewals Date checked out Total Checkouts Damaged status Barcode Shelving location Current Location Full call number
2010-06-15Perpustakaan Politeknik Seberang Perai0000-00-00 2010-06-15 Book  22013-01-112 0000014053Open ShelfPerpustakaan Politeknik Seberang PeraiHHF5415.A624 2000
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