000 -LEADER |
fixed length control field |
00667nam a2200217 a 4500 |
001 - CONTROL NUMBER |
control field |
0000006855 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
PSP |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
100521s1993 CAU 0| 0 ENG |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0256081123 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
PSP |
Transcribing agency |
PSP |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.2 |
Item number |
D537 1993 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Dillon, William R. |
9 (RLIN) |
4916 |
245 10 - TITLE STATEMENT |
Title |
Essentials of marketing research / |
Statement of responsibility, etc |
William R. Dillon, Thomas J. Madden [and] Neil H. Firtle |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Boston : |
Name of publisher, distributor, etc |
Irwin, |
Date of publication, distribution, etc |
1993 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xviii, 556 p. : |
Other physical details |
ill.; |
Dimensions |
27 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes indexes |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing research |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Firtle, Neil H. |
9 (RLIN) |
4917 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Madden, Thomas J. |
9 (RLIN) |
4918 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Item type |
Book |
Source of classification or shelving scheme |
|