Used in 2 records
001 - CONTROL NUMBER
control field: 2601
003 - CONTROL NUMBER IDENTIFIER
control field: PSP
005 - DATE AND TIME OF LATEST TRANSACTION
control field: 20101019115942.0
008 - FIXED-LENGTH DATA ELEMENTS
fixed length control field: 101019|||a|||||| | ||| d
040 ## - CATALOGING SOURCE
Original cataloging agency: PSP
Transcribing agency: PSP
100 ## - HEADING--PERSONAL NAME
Personal name: Burnett, John,
Dates associated with a name: 1944-
670 ## - SOURCE DATA FOUND
Source citation: Work cat.: (PSP)12688: Burnett, John, 1944-, Introduction to marketing communication :, c1998.
670 ## - SOURCE DATA FOUND
Source citation: Work cat.: (PSP)12688: Burnett, John, 1944-, Introduction to marketing communication :, c1998.