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Really good packaging explained : top design professionals critique 300 designs & explain what makes them work /

by Edwards, Bronwen.
Publisher: Massachusettes : Rockport Pub., 2009Description: 272p. : ill. ; 29cm.ISBN: 9781592535453; 1592535453.Subject(s): Packaging -- Design | Commercial artSummary: This book addresses the elements of effective packaging vs. packages that aren’t successful and what makes a particular design more powerful or attention-getting than others. Four internationally acclaimed design professionals—each of whom will specialize in the area of product packaging—evaluate the 300+ design examples in the book. Each author provides specific and to-the-point observations and critiques.
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Location Call number Status Date due
TS195.4.R288 2009 (Browse shelf) Not For Loan
TS195.4.R288 2009 (Browse shelf) Not For Loan

Includes index

This book addresses the elements of effective packaging vs. packages that aren’t successful and what makes a particular design more powerful or attention-getting than others. Four internationally acclaimed design professionals—each of whom will specialize in the area of product packaging—evaluate the 300+ design examples in the book. Each author provides specific and to-the-point observations and critiques.

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