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How come you can't identify your key customers? : the essential guide to key account selection /

by Cheverton, Peter.
Publisher: United Kingdom : Kogan Page Limited, 2005Description: vii;146p. : ill.; 21cm.ISBN: 0749437294 .Subject(s): Marketing -- key accounts
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Reference HF5438.8 C527 2002 (Browse shelf) Available

Includes index

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