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Advertising and promotion : an intergrated marketing communications perspective /

by Belch, George E; Belch, Michael E.
Publisher: Massachusetts Irwin McGraw-Hill, 1998Edition: 4th ed.Description: xxii,762p.: ill.; 26cm.ISBN: 0070060884 .Subject(s): Advertising | Sales promotion
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Location Collection Call number Status Date due
Reference Reference HF5823.B387 1998 (Browse shelf) Not For Loan
Open Shelf HF5823.B387 1998 (Browse shelf) Available
Open Shelf HF5823.B387 1998 (Browse shelf) Available
Reference HF5823.B387 1998 (Browse shelf) Available
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HF5821.B783 1994 Periklanan sezaman / HF5821.M697 1995 Konsep asas pengiklanan / HF5821 .O35 2015 Advertising and Integrated Brand Promotion / HF5823.B387 1998 Advertising and promotion : HF5823.B634 1993 Advertising manager's handbook / HF5823.B634 1993 Advertising manager's handbook / HF5823.M697 1993 Asas periklanan /

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