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Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /

by Kim W. Chan; Mauborgne, Renee.
Publisher: USA : HBS Press, 2005Description: xv;190p. : ill.; 24cm.ISBN: 9781625274496.Subject(s): Market segmentation | New products
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Location Call number Status Date due
Open Shelf HF5415.153 K53 2005 (Browse shelf) Available
Reference HF5415.153 K53 2005 (Browse shelf) Available
Open Shelf HF5415.153 K53 2005 (Browse shelf) Available

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