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Strategic marketing
by Cravens, David W.
Edition: 6th. ed. Publisher: Boston : Irwin MacGraw-Hill, 2000Availability: Copies available for loan: [HF5415.135.C72 2000 ] (4).
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Strategic marketing problems : cases and comments
by Kerin, Roger A;
Peterson, Robert A.
Edition: 8th. ed. Publisher: Upper Sadle River, New Jersey : Prentice Hall, 1998Availability: Copies available for loan: [HF5415.I35K47 1998 ] (3).
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Ethical theory and business
by Beauchamp, Norman E;
Bowie, Norman E.
Edition: 5th.ed. Publisher: Upper Saddle River, New Jersey : Prentice Hall, 1997Availability: Copies available for loan: [HF5387.E82 1997 ] (7). Copies available for reference: [HF5387.E82 1997 ] (1 ).
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Essentials of marketing
by Lancaster, Geoff;
Massingham, Lester.
Edition: 3rd.ed. Publisher: London : McGraw-Hill, 1999Availability: Copies available for loan: [HF5415.L2625 1999 ] (1).
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Cases in management accounting and control systems
by Rotch, William;
Allen, Brandt R;
Brownlee, E.Richard, II.
Edition: 3rd.ed. Publisher: New Jersey Prentice Hall, 1995Availability: Copies available for loan: [HF5857.4.R68 1995 ] (14).
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Cases in marketing : a Singapore perspective
by Ahmad, Zafar U;
Thomas Tan, Tsu Wee.
Publisher: Singapore : Prentice Hall, 2000Availability: Copies available for loan: [HHF5415.A624 2000 ] (1).
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Exellence in business communication
by Thill, JOhn;
Bovee, Courtland L.
Edition: 4th.ed. Publisher: Upper Saddle River : Prentice Hall, 1999Availability: Copies available for loan: [HF5718.2.U6T45 1999 ] (5).
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Make your business grow : take a strategic approach
by Irwin, David.
Publisher: London : International Thomson Business Press, 1998Availability: Copies available for loan: [HD30.28.I79 1998 ] (5).
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Retail management
by Hasty, Ron;
Reardon, James.
Publisher: New York : Irwin/McGraw-Hill, c1997Availability: Copies available for loan: [HF5429.H329 1997 ] (4).
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Strategic management : concepts & cases
by David, FredR.
Edition: 7th.ed. Publisher: Upper Saddle River : Prentice Hall, 1999Availability: Copies available for loan: [HD30.28.D385 1999 ] (4).
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Smart companies, smart tools : transforming business processes into business assets
by Koulopoulos, Thomas M.
Publisher: New York : Van Nostrand Reinhold, c1997Availability: Copies available for loan: [HD58.4.O63 1997 ] (5).
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Love is a story : a new theory of relationships
by Sternberg, Robert J.
Publisher: New York : Oxford University Press, 1988Availability: Copies available for loan: [BF575 L8.S7756 1988 ] (5).
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Services marketing : a strategiec approach
by Goncalves, Karen P.
Publisher: Upper Saddle River : Prentice Hall, c1998Availability: Copies available for loan: [HD9981.5.G66 1998 ] (3).
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Product strategy and management
by Baker, Micheal;
Hart, Susan.
Publisher: London : Prentice Hall Europe, 1999Availability: Copies available for loan: [HF5415.15.B353 1999 ] (3).
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Financial service organizations
by Crawford, Richard D.
Publisher: New York : Harper Collins College Publishers, 1994Availability: Copies available for loan: [HG174. C73.C899 1994 ] (5).
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Cases in international finance
by Dufey, Gunter;
Giddy, Ian H.
Edition: 2nd.ed. Publisher: Massachusetts Addision-Welsley Publishing, 1992Availability: Copies available for loan: [HG3881.A125D854 1992 ] (5).
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Strategic marketing management for the Pacific Region
by Cravens, David W;
Merrilees, Bill;
Walker, Rhett H.
Publisher: Sydney McGraw-Hill, 2000Availability: Copies available for loan: [HF5415.129.C898 2000 ] (1).
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Cases in business to business relationship selling
by Maier, Ernest.
Publisher: Englewood Cliffs, New Jersey : Prentice Hall, 1995Availability: Copies available for loan: [HF5438.25.M325 1995 ] (1).
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The book of entrepreneurs' wisdomPublisher: New York : John Wiley, c1999Availability: Copies available for loan: [HB615.B66 1999 ] (3).
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Direct marketing : an integrated approach
by McDonald, William J.
Publisher: Boston : McGraw-Hill, 1998Availability: Book
(1)
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