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Strategic marketing problems : cases and comments
by Kerin, Roger A;
Peterson, Robert A.
Edition: 8th. ed. Publisher: Upper Sadle River, New Jersey : Prentice Hall, 1998Availability: Copies available for loan: [HF5415.I35K47 1998 ] (3).
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Marketing : the core
by Kerin, Roger A;
Hartley, Steven W;
Rudelius|William.
Edition: 2nd.ed Publisher: Boston : mcGraw-Hill, 2007Availability: Copies available for loan: [HF5415 K452 2007 ] (3).
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3. |
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Marketing : the core
by Kerin, Roger A;
Hartley, Steven W;
Rudelius|William.
Edition: International edition Publisher: New York : McGraw-Hill, 2004Availability: Copies available for loan: [HF5415 K47 2004] (2). Copies available for reference: [HF5415 K47 2004 ] (1 ).
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4. |
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Marketing : the core
by Kerin, Roger A;
Hartley, Steven William;
Rudelius, William.
Edition: 3/e.Publisher: Boston : McGraw-Hill Irwin, 2009Online Access: Table of contents only Availability: Copies available for loan: [HF5415.K39 2009] (1).
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5. |
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Strategic Marketing Problems : cases and comments
by Kerin, Roger A;
Peterson, Robert A.
Edition: SEVENTH EDITIONPublisher: Availability: Copies available for loan: [HF5415 .I35K47 1998] (1).
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