| 000 | 00794nam a22002417a 4500 | ||
|---|---|---|---|
| 008 | 100727t xxk||||| |||| 00| 0 eng d | ||
| 020 | _a184521000 (hardcover) | ||
| 020 | _a9781845421007 (hardcover) | ||
| 050 | 4 |
_aHF5415.2 _b.H236 2006 |
|
| 245 | 1 |
_aHandbook of qualitative research methods in marketing / _cedited by Russell W. Belk |
|
| 260 |
_aUK _bEdward Elgar _c2006 |
||
| 300 |
_axi, 595p. : _bill. ; _c26cm. |
||
| 336 | _2rdacontent | ||
| 337 | _2rdamedia | ||
| 338 | _2rdacarrier | ||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 |
_aMarketing research _xMethodology _9167 |
||
| 650 |
_aConsumers _xResearch _xMethodology _9168 |
||
| 650 |
_aQualitative research _xMethodology _9265 |
||
| 700 | 1 |
_aBelk, Russell W. _9266 |
|
| 942 |
_2ddc _cBK |
||
| 959 | _aAHR | ||
| 999 |
_c11691 _d11691 |
||