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020 _a9781856175227 (pbk.)
020 _a1856175227 (pbk.)
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_b.B988 2009
100 1 _aButtle, Francis.
_9804
245 1 0 _aCustomer relationship management :
_bconcepts and technologies /
_cFrancis Buttle.
250 _a2nd ed.
260 _aSingapore :
_bButterworth-Heinemann,
_c2009.
300 _axix, 500 p. :
_bill. ;
_c25cm.
500 _aPrevious ed.: Amsterdam; London: Elsevier Butterworth-Heinemann, 2004.
500 _aIncludes index.
504 _aIncludes bibliographical references.
650 0 _aCustomer relations
_xManagement.
_9805
942 _cBK
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