000 00713pam a2200253 a 4500
001 3996817
003 PSP
005 20140401165831.0
008 960501s1997 njua b 001 0 eng
010 _a96008720
020 _a0132426110
040 _aPSP
_cPSP
050 0 0 _aHF5415
_bE86 1997
100 1 _aEvans, Joel R.
_92959
245 1 0 _aMarketing /
_cJoel R. Evans, Barry Berman.
250 _a7th ed.
260 _aUpper Saddle River, NJ :
_bPrentice Hall,
_cc1997.
300 _axxxii, 679, 46, 22 p. :
_bcol. ill. ;
_c29 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing
_97312
_x
700 1 _aBerman, Barry.
_92961
942 _2lcc
_cBK
959 _aAHR
999 _c12809
_d12809