000 | 00979cam a2200277 i 4500 | ||
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005 | 20150622152714.0 | ||
008 | 140106t20142014xxka||| r 001 0 eng | ||
020 | _a9780415822084 | ||
040 |
_aPSP _beng _erda _cPSP |
||
050 | 0 | 0 |
_aHF5415.123 _b.P475 2014 |
100 | 1 |
_aPercy, Larry. _912579 |
|
245 | 1 | 0 |
_aStrategic integrated marketing communications / _cLarry Percy |
250 | _aSecond Edition | ||
264 | 1 |
_aLondon : _bRoutledge, _cc2014 |
|
300 |
_axiv, 320 pages : _billustrations _c25 cm |
||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
500 | _aIncludes index | ||
591 | _aJP | ||
650 | 0 |
_aCommunication in marketing _92585 |
|
650 | 0 |
_aStrategic planning _912580 |
|
541 | 0 |
_aBookline Services _bNO. 12, Jalan Jasa 20, Taman Medan Pejasa, 46000 Petaling Jaya, Selangor. _cSebutharga _d18 Jun 2015 _e50613 _fPSP _h461.93 _n1 _o1 Volume |
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942 |
_2lcc _cBK _hHF5415.123 _k.P475 2014 _6HF5415123 |
||
959 | _aZO | ||
999 |
_c16026 _d16026 |