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020 _a0137700415
040 _aPSP
_cPSP
090 _aHF5415.32
_bM68 1998
100 1 _aMowen, John C.
245 1 0 _aConsumer behavior /
_cJohn C. Mowen, Michael Minor
250 _a5th. ed.
260 _aUpper Saddle River :
_bPrentice Hall,
_c1998.
300 _axxi, 696 p.:
_bill., photo; (some col.)
_c26 cm.
500 _aIncludes index
650 0 _aConsumer behavior
650 0 _aConsumer
_zUnited States
700 1 _aMinor, Michael
942 _cBK
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