| 000 | 01048nam a2200265 4500 | ||
|---|---|---|---|
| 001 | 0000002205 | ||
| 003 | 0 | ||
| 020 | _a0415093171 | ||
| 040 |
_aPSP _cPSP |
||
| 090 |
_aHF5415.13 _bO78 1984 |
||
| 100 | 1 | _aO'Shaughnessy, John | |
| 245 | 1 | 0 |
_aCompetitive marketing : _ba strategic apporach / _cJohn O'Shaughnessy |
| 250 | _a3rd.ed. | ||
| 260 |
_aLondon : _bRoutledge, _c1984. |
||
| 300 |
_axiii, 749 p.: _bill.; _c25 cm. |
||
| 335 | _a100521s1984.1984####nyu###########001#0#eng## | ||
| 500 | _aIncludes index | ||
| 650 | 0 |
_aMarketing _xManagement |
|
| 942 |
_cBK _2lcc |
||
| 952 |
_p0000021673 _40 _00 _6HF_05415_13_O78_1984 _912416 _bPSP _10 _oHF5415.13.O78 1984 _d2010-06-15 _70 _cREF _2lcc _yBK _aPSP |
||
| 952 |
_70 _p0000021674 _cOS _40 _00 _2lcc _912417 _bPSP _yBK _10 _d2010-06-15 _aPSP |
||
| 952 |
_70 _p0000021675 _cOS _40 _00 _2lcc _912418 _bPSP _yBK _10 _d2010-06-15 _aPSP |
||
| 952 |
_70 _p0000021676 _cOS _40 _00 _2lcc _912419 _bPSP _yBK _10 _d2010-06-15 _aPSP |
||
| 952 |
_70 _p0000021677 _cOS _40 _00 _2lcc _912420 _bPSP _yBK _10 _d2010-06-15 _aPSP |
||
| 999 |
_c2090 _d2090 |
||