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| 100 | 1 | _aChisnall, Peter M. | |
| 245 | 1 | 4 |
_aThe essence of marketing research / _cPeter M. Chisnall |
| 260 |
_aNew York : _bPrentice Halll, _c1991. |
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| 300 |
_aviii, 211 p.: _bill.; _c23 cm. |
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| 490 | 0 | _aPrentice Hall essence of management series | |
| 500 | _aIncludes index | ||
| 650 | 0 | _aMarketing research | |
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