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_aPSP _cPSP |
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_aHF5415.1 _b.B4155 2007 |
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| 100 | 1 |
_aBearden, William O. _98268 |
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| 245 | 1 | 0 |
_aMarketing:principles and perspectives / _cWilliam O. Bearden,Thomas N. Ingram [and] Raymond W. LaForge |
| 250 | _a5th.ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _c2007. |
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| 300 |
_axxxvi; 588p. : _bill.; _c27cm. |
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| 504 | _aIncludes index | ||
| 650 | 0 |
_aMarketing _zUnited States _98269 |
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| 700 | 1 |
_aIngram, Thomas N. _94926 |
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| 700 | 1 |
_aLaForge, Raymond W. _98270 |
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