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090 _aHF5414
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245 1 0 _aSales and marketing
260 _aNew York :
_bMcGraw-Hill,
_cc1996
300 _aviii, 119 p. :
_bill.;
_c26 cm.
490 0 _aFirst books for business
504 _aIncludes index
650 0 _aMarketing
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