000 | 00883cam a2200265 i 4500 | ||
---|---|---|---|
008 | 100521t20072007nyuao r01 d e 1en eng d | ||
020 | _a0073080063 | ||
020 | _a9780073080062 | ||
040 |
_aPSP _cPSP _beng _erda |
||
050 | 0 |
_aHF1416 _b.C359 2007 |
|
100 | 1 |
_aCateora, Philip R. _914185 |
|
245 | 1 | 0 |
_aInternational Marketing / _cPhilip R. Cateora, John L. Graham |
250 | _athirteenth edition | ||
264 |
_aNew York : _bMcGraw-Hill Irwin, _c2007 _cc2007 |
||
300 |
_axxxii, 702p. : _billustration. ; _c28cm. |
||
336 |
_2rdacontent _atext |
||
337 |
_2rdamedia _aunmediated |
||
338 |
_2rdacarrier _avolume |
||
504 | _aIncludes index | ||
650 | 0 |
_aExport marketing _93730 |
|
650 | 0 |
_aInternational business enterprises _914186 |
|
700 | 1 |
_aGraham, John L. _93830 |
|
942 |
_cBK _2lcc _hHF1416 _k.C359 2007 _6HF1416 |
||
959 | _aRAR | ||
999 |
_c6386 _d6386 |