000 00514nam a2200181 4500
001 0000000762
008 100521s1998####nyu###########001#0#eng##
020 _a0134904672
040 _aPSP
_cPSP
090 _aHF5415
_bD354 1998
100 1 _aDavies, Mark A. P.
245 1 0 _aUnderstanding marketing /
_cMark A. P. Davies
260 _aNew York :
_bPrentice Hall,
_c1998.
300 _aviii,391 p.:
_bill.;
_c24 cm.
500 _aIncludes index
650 0 _aMarketing
942 _cBK
_2lcc
999 _c744
_d744