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| 003 | PSP | ||
| 008 | 100521s1992####nyu###########001#0#eng## | ||
| 020 | _a9837200766 | ||
| 040 |
_aPSP _cPSP |
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| 050 |
_aHF5415.122 _bM367 1992 |
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| 100 | 1 |
_aMarconi, Joe _911144 |
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| 245 | 1 | 0 |
_aCrisis marketing : _bwhen bad things happen to good companies / _cJoe Marconi |
| 260 |
_aKuala Lumpur : _bGolden Book Centre, _c1992 |
||
| 300 |
_aix,216p.; _c24 cm |
||
| 336 | _2rdacontent | ||
| 337 | _2rdamedia | ||
| 338 | _2rdacarrier | ||
| 504 | _aIncludes index | ||
| 650 | 0 |
_aCrisis management _911145 |
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| 650 | 0 |
_aMarketing _910319 |
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| 650 | 0 |
_aMarketing _xCase studies _911146 |
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_cBK _2lcc |
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_aRS _bRS |
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_c7679 _d7679 |
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