Marketing / Eric N. Berkowitz ... [et al.]
- 6th ed.
- Boston : Irwin/McGraw-Hill, 2000.
- xxxii, 736p. : ill. ; 29cm. 1 CD-ROM (4 3/4 in.).
- Irwin/McGraw-Hill series in marketing. .
Series statement from CIP data. "International edition"--Cover.
Includes bibliographical references and index.
0073656453 0071168303
Marketing.
HF5415 / M29474 2000
Series statement from CIP data. "International edition"--Cover.
Includes bibliographical references and index.
0073656453 0071168303
Marketing.
HF5415 / M29474 2000
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