Chisnall, Peter M.
The essence of marketing research / Peter M. Chisnall - New York : Prentice Halll, 1991. - viii, 211 p.: ill.; 23 cm. - Prentice Hall essence of management series .
Includes index
0132848295
Marketing research
The essence of marketing research / Peter M. Chisnall - New York : Prentice Halll, 1991. - viii, 211 p.: ill.; 23 cm. - Prentice Hall essence of management series .
Includes index
0132848295
Marketing research
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