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Consumer behavior and marketing strategy / (Record no. 12635)

000 -LEADER
fixed length control field 01178cam a2200313 a 4500
001 - CONTROL NUMBER
control field 3559999
003 - CONTROL NUMBER IDENTIFIER
control field PSP
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140401165526.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 980325s1999 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 98016996
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256261903 (alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency PSP
Transcribing agency PSP
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.3
Item number P468 1999
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Peter, J. Paul.
9 (RLIN) 2159
245 10 - TITLE STATEMENT
Title Consumer behavior and marketing strategy /
Remainder of title J. Paul Peter, Jerry C. Olson.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc Irwin/McGraw-Hill,
Date of publication, distribution, etc c1999.
300 ## - PHYSICAL DESCRIPTION
Extent xxv, 545 p. :
Other physical details ill. (some col.) ;
Dimensions 26 cm.
490 0# - SERIES STATEMENT
Series statement Irwin/McGraw-Hill series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 481-510) and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior.
9 (RLIN) 2160
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 7312
General subdivision
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Olson, Jerry C.
Fuller form of name (Jerry Corrie),
Dates associated with a name 1944-
9 (RLIN) 2162
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier http://www.loc.gov/catdir/description/mh023/98016996.html
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier http://www.loc.gov/catdir/toc/mh022/98016996.html
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy0707/98016996-b.html
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Book
Holdings
Price effective from Permanent location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Barcode Damaged status Lost status Shelving location Withdrawn status Current location Full call number
2010-10-13Perpustakaan Politeknik Seberang Perai2022-02-04 2010-10-13 Book0000003322  Reference Perpustakaan Politeknik Seberang PeraiHF5415.3 .P468 1999
2010-10-13Perpustakaan Politeknik Seberang Perai0000-00-00 2010-10-13 Book0000003323  Open Shelf Perpustakaan Politeknik Seberang PeraiHF5415.3 .P468 1999
2010-10-13Perpustakaan Politeknik Seberang Perai0000-00-00 2010-10-13 Book0000003324  Open Shelf Perpustakaan Politeknik Seberang PeraiHF5415.3 .P468 1999
2010-10-13Perpustakaan Politeknik Seberang Perai0000-00-00 2010-10-13 Book0000003325  Open Shelf Perpustakaan Politeknik Seberang PeraiHF5415.3 .P468 1999
2010-10-13Perpustakaan Politeknik Seberang Perai0000-00-00 2010-10-13 Book0000003326  Open Shelf Perpustakaan Politeknik Seberang PeraiHF5415.3 .P468 1999
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