000 -LEADER |
fixed length control field |
00756cam a2200253 a 4500 |
001 - CONTROL NUMBER |
control field |
4452944 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
PSP |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20140405143400.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
950807s1996 njua b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
95036703 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0131257331 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
PSP |
Transcribing agency |
PSP |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.2 |
Item number |
M29 1996 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Malhotra, Naresh K. |
9 (RLIN) |
3453 |
245 10 - TITLE STATEMENT |
Title |
Marketing research : |
Remainder of title |
an applied orientation / |
Statement of responsibility, etc |
Naresh K. Malhotra. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Upper Saddle River, N.J. : |
Name of publisher, distributor, etc |
Prentice Hall, |
Date of publication, distribution, etc |
c1996. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxxiii, 890 p. : |
Other physical details |
ill. ; |
Dimensions |
26 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing research. |
9 (RLIN) |
2165 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing research |
General subdivision |
Methodology |
9 (RLIN) |
167 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Item type |
Book |