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Cybermarketing : (Record no. 12668)

000 -LEADER
fixed length control field 01921cam a2200373 a 4500
001 - CONTROL NUMBER
control field 2601799
003 - CONTROL NUMBER IDENTIFIER
control field PSP
005 - DATE AND TIME OF LATEST TRANSACTION
control field 19970527165709.5
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 960913s1996 enka b 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 97101471
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750628480
040 ## - CATALOGING SOURCE
Original cataloging agency PSP
Transcribing agency PSP
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1265
Item number B53 1996
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bickerton, Pauline.
9 (RLIN) 2433
245 10 - TITLE STATEMENT
Title Cybermarketing :
Remainder of title how to use the superhighway to market your products and services /
Statement of responsibility, etc Pauline Bickerton, Matthew Bickerton, and Upkar Pardesi.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Oxford :
Name of publisher, distributor, etc Butterworth Heinemann,
Date of publication, distribution, etc 1996.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 306 p. :
Other physical details ill. ;
Dimensions 24 cm. +
Accompanying material 2 computer disks.
490 1# - SERIES STATEMENT
Series statement The marketing series practitioner
500 ## - GENERAL NOTE
General note "Free PIPEX DIAL trial disks included"--Cover.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
538 ## - SYSTEM DETAILS NOTE
System details note System requirements: a 386DX-40 PC with at least 4Mb (8Mb recommended) of memory; Windows 3.1x; 4Mb of hard disk space; V.32 (9600bps) modem.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing.
9 (RLIN) 2434
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet advertising.
9 (RLIN) 2435
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bickerton, Matthew.
9 (RLIN) 2436
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Pardesi, Upkar.
9 (RLIN) 2437
740 02 - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title PIPEX DIAL.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Marketing series (London, England).
Name of part/section of a work Practitioner.
9 (RLIN) 2438
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Price effective from Permanent Location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Withdrawn status Total Renewals Date checked out Total Checkouts Shelving location Damaged status Barcode Current Location Full call number
2010-10-18Perpustakaan Politeknik Seberang Perai2022-02-04 2010-10-18 Book     Reference 0000026048Perpustakaan Politeknik Seberang PeraiHF5415.1265 .B53 1996
2010-10-18Perpustakaan Politeknik Seberang Perai0000-00-00 2010-10-18 Book     Open Shelf 0000026049Perpustakaan Politeknik Seberang PeraiHF5415.1265 .B53 1996
2010-10-18Perpustakaan Politeknik Seberang Perai0000-00-00 2010-10-18 Book     Open Shelf 0000026050Perpustakaan Politeknik Seberang PeraiHF5415.1265 .B53 1996
2010-10-18Perpustakaan Politeknik Seberang Perai0000-00-00 2010-10-18 Book  22011-08-011Open Shelf 0000026051Perpustakaan Politeknik Seberang PeraiHF5415.1265 .B53 1996
2010-10-18Perpustakaan Politeknik Seberang Perai0000-00-00 2010-10-18 Book     Open Shelf 0000026052Perpustakaan Politeknik Seberang PeraiHF5415.1265 .B53 1996
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