000 -LEADER |
fixed length control field |
01921cam a2200373 a 4500 |
001 - CONTROL NUMBER |
control field |
2601799 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
PSP |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
19970527165709.5 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
960913s1996 enka b 001 0 eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
97101471 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0750628480 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
PSP |
Transcribing agency |
PSP |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.1265 |
Item number |
B53 1996 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Bickerton, Pauline. |
9 (RLIN) |
2433 |
245 10 - TITLE STATEMENT |
Title |
Cybermarketing : |
Remainder of title |
how to use the superhighway to market your products and services / |
Statement of responsibility, etc |
Pauline Bickerton, Matthew Bickerton, and Upkar Pardesi. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Oxford : |
Name of publisher, distributor, etc |
Butterworth Heinemann, |
Date of publication, distribution, etc |
1996. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xvi, 306 p. : |
Other physical details |
ill. ; |
Dimensions |
24 cm. + |
Accompanying material |
2 computer disks. |
490 1# - SERIES STATEMENT |
Series statement |
The marketing series practitioner |
500 ## - GENERAL NOTE |
General note |
"Free PIPEX DIAL trial disks included"--Cover. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
538 ## - SYSTEM DETAILS NOTE |
System details note |
System requirements: a 386DX-40 PC with at least 4Mb (8Mb recommended) of memory; Windows 3.1x; 4Mb of hard disk space; V.32 (9600bps) modem. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Internet marketing. |
9 (RLIN) |
2434 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Internet advertising. |
9 (RLIN) |
2435 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Bickerton, Matthew. |
9 (RLIN) |
2436 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Pardesi, Upkar. |
9 (RLIN) |
2437 |
740 02 - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE |
Uncontrolled related/analytical title |
PIPEX DIAL. |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Marketing series (London, England). |
Name of part/section of a work |
Practitioner. |
9 (RLIN) |
2438 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Book |