000 -LEADER |
fixed length control field |
01227cam a2200253 a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20001023114227.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
960503s1997 xxuab | b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0256160511 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
PSP |
Transcribing agency |
PSP |
050 04 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF1416 |
Item number |
.J636 1997 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Johansson, Johny K. |
9 (RLIN) |
3729 |
245 10 - TITLE STATEMENT |
Title |
Global marketing : |
Remainder of title |
foreign entry, local marketing, and global management / |
Statement of responsibility, etc |
Johny K. Johansson. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Chicago : |
Name of publisher, distributor, etc |
Irwin, |
Date of publication, distribution, etc |
c1997. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xx, 716 p. : |
Other physical details |
ill. (some col.), col. maps ; |
Dimensions |
24 cm. |
490 1# - SERIES STATEMENT |
Linkage |
The Irwin series in marketing |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Export marketing. |
9 (RLIN) |
3730 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Export marketing |
General subdivision |
Management. |
9 (RLIN) |
3731 |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Irwin series in marketing |
9 (RLIN) |
3732 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Item type |
Book |