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Global marketing : foreign entry, local marketing, and global management /

by Johansson, Johny K.
Series: Irwin series in marketing: Publisher: Chicago : Irwin, c1997Description: xx, 716 p. : ill. (some col.), col. maps ; 24 cm.ISBN: 0256160511.Subject(s): Export marketing | Export marketing -- Management
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Location Call number Status Date due
Reference HF1416 .J636 1997 (Browse shelf) Not For Loan
Open Shelf HF1416 .J636 1997 (Browse shelf) Available
Open Shelf HF1416 .J636 1997 (Browse shelf) Available

Includes bibliographical references and indexes.

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