Marketing:principles and perspectives / (Record no. 3371)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00763nam a2200241 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000009979 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 0 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20130327121249.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100521s2007####nyu###########001#0#eng## |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 007322569X |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | PSP |
| Transcribing agency | PSP |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1 |
| Item number | .B4155 2007 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bearden, William O. |
| 9 (RLIN) | 8268 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing:principles and perspectives / |
| Statement of responsibility, etc | William O. Bearden,Thomas N. Ingram [and] Raymond W. LaForge |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th.ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | McGraw-Hill, |
| Date of publication, distribution, etc | 2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxvi; 588p. : |
| Other physical details | ill.; |
| Dimensions | 27cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| Geographic subdivision | United States |
| 9 (RLIN) | 8269 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ingram, Thomas N. |
| 9 (RLIN) | 4926 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | LaForge, Raymond W. |
| 9 (RLIN) | 8270 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Source of classification or shelving scheme | |
| Price effective from | Permanent Location | Date last seen | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Collection code | Shelving location | Barcode | Damaged status | Lost status | Withdrawn status | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2010-06-15 | Perpustakaan Politeknik Seberang Perai | 2022-02-04 | Not For Loan | 2010-06-15 | Book | Reference | Reference | 0000041868 | Perpustakaan Politeknik Seberang Perai | HF5415.1.B4155 2007 |
Powered by Koha.
Content copyrighted by Perpustakaan Politeknik Seberang Perai © 2023