Essentials of services marketing / (Record no. 646)

000 -LEADER
fixed length control field	00865nam a2200229 4500
001 - CONTROL NUMBER
control field	0000000655
003 - CONTROL NUMBER IDENTIFIER
control field	0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	100521s1997####nyu###########001#0#eng##
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0030152178
040 ## - CATALOGING SOURCE
Original cataloging agency	PSP
Transcribing agency	PSP
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR)	HD9980.5
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN)	H644 1997
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Hoffman, K.Douglas
245 10 - TITLE STATEMENT
Title	Essentials of services marketing /
Statement of responsibility, etc	K.Douglas Hoffman and John E.G. Bateson
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Fort Worth
Name of publisher, distributor, etc	The Dryden Press,
Date of publication, distribution, etc	1997.
300 ## - PHYSICAL DESCRIPTION
Extent	xxi,505p.;
Dimensions	24 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Services industries
General subdivision	Marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Bateson, John E.G.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Book
Source of classification or shelving scheme

Holdings
Price effective from	Permanent Location	Date last seen	Date acquired	Koha item type	Barcode	Shelving location	Current Location	Full call number
2010-06-15	Perpustakaan Politeknik Seberang Perai	0000-00-00	2010-06-15	Book	0000013252	Reference	Perpustakaan Politeknik Seberang Perai	HD9980.5.H644 1997
2010-06-15	Perpustakaan Politeknik Seberang Perai	0000-00-00	2010-06-15	Book	0000013253	Open Shelf	Perpustakaan Politeknik Seberang Perai	HD9980.5.H644 1997
2010-06-15	Perpustakaan Politeknik Seberang Perai	2010-06-15	2010-06-15	Book	0000013254	Open Shelf	Perpustakaan Politeknik Seberang Perai	HD9980.5.H644 1997