Logo Politeknik Seberang Perai
Normal view MARC view ISBD view

Handbook of qualitative research methods in marketing /

by Belk, Russell W.
Publisher: UK Edward Elgar 2006Description: xi, 595p. : ill. ; 26cm.ISBN: 184521000 (hardcover); 9781845421007 (hardcover).Subject(s): Marketing research -- Methodology | Consumers -- Research -- Methodology | Qualitative research -- Methodology
Tags from this library:
No tags from this library for this title.
Log in to add tags.
    average rating: 0.0 (0 votes)
Location Call number Status Date due
HF5415.2 .H236 2006 (Browse shelf) Available

Includes bibliographical references and index.

There are no comments for this item.

Log in to your account to post a comment.
Powered by Koha. Content copyrighted by Perpustakaan Politeknik Seberang Perai © 2023