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Marketing management : a European perspective /

by Norgan, Susan.
Publisher: Wokingham, England ; Reading, Mass. : Addison-Wesley, c1994Description: xviii, 622 p. : ill. ; 24 cm.ISBN: 0201544474.Subject(s): Marketing -- Management | Marketing -- Europe
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Reference HF5415.13 N67 1994 (Browse shelf) Available
Open Shelf HF5415.13 N67 1994 (Browse shelf) Available
Open Shelf HF5415.13 N67 1994 (Browse shelf) Available
Open Shelf HF5415.13 N67 1994 (Browse shelf) Available
Open Shelf HF5415.13 N67 1994 (Browse shelf) Available
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HF5415.13 N67 1994 Marketing management : HF5415.13 N67 1994 Marketing management : HF5415.13 N67 1994 Marketing management : HF5415.13 N67 1994 Marketing management : HF5415.13 P954 2007 Principles of marketing : HF5415.13 P954 2007 Principles of marketing : HF5415.13 P954 2007 Principles of marketing :

Includes bibliographical references and index.

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