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Marketing strategy : planning and implementation /

by Walker, Orville C., Jr; Boyd, Harper W. Boyd; Larreche, Jean-Claude.
Publisher: Boston : McGraw-Hill, 1999Edition: 3rd.ed.Description: xxiii, 393 p.: ill.; 26 cm.ISBN: 0256261180 .Subject(s): Marketing -- Management
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Reference HF5415.13.W249 1999 (Browse shelf) Available
Open Shelf HF5415.13.W249 1999 (Browse shelf) Available
Open Shelf HF5415.13.W249 1999 (Browse shelf) Available
Open Shelf HF5415.13.W249 1999 (Browse shelf) Available
Open Shelf HF5415.13.W249 1999 (Browse shelf) Available
Open Shelf HF5415.13.W249 1999 (Browse shelf) Available
Reference HF5415.13.W249 1999 (Browse shelf) Available
Open Shelf HF5415.13.W249 1999 (Browse shelf) Available
Open Shelf HF5415.13.W249 1999 (Browse shelf) Available
Open Shelf HF5415.13.W249 1999 (Browse shelf) Available
Open Shelf HF5415.13.W249 1999 (Browse shelf) Available
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HF5415.13.P962 1996 Marketing management : HF5415.13 R269 1995 Business marketing strategy : HF5415.13 T845 2006 Marketing knowledge management : HF5415.13.W249 1999 Marketing strategy : HF5415.13 W776 2007 Marketing management / HF5415.153 K53 2005 Blue ocean strategy : HF5415.153 P35 1996 The PDMA handbook of new product development /

Includes index

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