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Services marketing : Australia and New Zealand /

by Lovelock, Christopher H; Patterson, Paul G; Walker, Rhett H.
Publisher: Upper Saddle River,NJ : Prentice Hall, 1998Description: xi,570p. : ill.; 25 cm.ISBN: 0724811230 .Subject(s): Customer services -- New Zealand -- Marketing | Customer servicesx -- Australia -- Marketing | Service industries -- New Zealand -- Marketing | Services industries -- Australia -- Marketing
List(s) this item appears in: DPM
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Location Call number Status Date due
Open Shelf HF5415.122.L68 1998 (Browse shelf) Available
Open Shelf HF5415.122.L68 1998 (Browse shelf) Available
Open Shelf HF5415.122.L68 1998 (Browse shelf) Available

Includes bibliographical reference and index

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