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The market segmentation : target marketing for marketing managers /

by Dibb, Sally; Simkin, Lyndon.
Publisher: London and New York : Routledge, 1996Description: xvii, 219 p.; 23 cm.ISBN: 0415118921 .Subject(s): Market segmentation
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Location Call number Status Date due
Open Shelf HF5415.D543 1996 (Browse shelf) Available
Open Shelf HF5415.D543 1996 (Browse shelf) Available
Open Shelf HF5415.D543 1996 (Browse shelf) Available
Open Shelf HF5415.D543 1996 (Browse shelf) Available
Reference HF5415.D543 1996 (Browse shelf) Available

Includes bibliographical references and index

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