Kurtz, David L.
Contemporary marketing / David L.Kurtz [and] Louis E.Boone - 15th ed. - Australia : South-Western CENGAGE Learning, 2012. - xxxiv, 669p. : ill. ; 30cm.
Includes index
9781111221782 1111221782
Marketing
HF5415 / .D249 2012
Contemporary marketing / David L.Kurtz [and] Louis E.Boone - 15th ed. - Australia : South-Western CENGAGE Learning, 2012. - xxxiv, 669p. : ill. ; 30cm.
Includes index
9781111221782 1111221782
Marketing
HF5415 / .D249 2012
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