Kotler, Philip,
Principles of MARKETING / Philip Kotler, Gary Armstrong, with Marc Oliver Opresnik. - Eighteenth edition. Global edition. - United Kingdom; Pearson Education, 2021 c2021 - 728 pages : colour illustrations ; 28 cm
Previous edition: 2018.
Includes bibliographical references (pages 659-702) and index.
9781292341132 1292341130
GBC093175 bnb
019858339 Uk
Marketing.
HF5415 / .K87 2021
Principles of MARKETING / Philip Kotler, Gary Armstrong, with Marc Oliver Opresnik. - Eighteenth edition. Global edition. - United Kingdom; Pearson Education, 2021 c2021 - 728 pages : colour illustrations ; 28 cm
Previous edition: 2018.
Includes bibliographical references (pages 659-702) and index.
9781292341132 1292341130
GBC093175 bnb
019858339 Uk
Marketing.
HF5415 / .K87 2021
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