000 -LEADER |
fixed length control field |
01452cam a2200349 i 4500 |
001 - CONTROL NUMBER |
control field |
ocn457128235 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OCoLC |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20150821154440.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
090603t20101997njuao rb 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0137006705 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780137006700 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
PSP |
Transcribing agency |
PSP |
Language of cataloging |
eng |
Description conventions |
rda |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.32 |
Item number |
.S333 2010 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Schiffman, Leon G. |
9 (RLIN) |
2168 |
245 10 - TITLE STATEMENT |
Title |
Consumer Behavior / |
Statement of responsibility, etc |
Leon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit. |
250 ## - EDITION STATEMENT |
Edition statement |
TENTH EDITION., Global ed. |
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
New Jersey ; |
Name of producer, publisher, distributor, manufacturer |
Pearson Prentice Hall, |
Date of production, publication, distribution, manufacture, or copyright notice |
2010 |
-- |
c1997 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
592 pages. : |
Other physical details |
illustration. ; |
Dimensions |
28 cm. |
336 ## - CONTENT TYPE |
Source |
rdacontent |
Content Type Term |
text |
337 ## - MEDIA TYPE |
Source |
rdamedia |
Media type term |
unmediated |
338 ## - CARRIER TYPE |
Source |
rdacarrier |
Carrier type term |
volume |
500 ## - GENERAL NOTE |
General note |
Previous ed.: 2007. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and indexes. |
520 8# - SUMMARY, ETC. |
Summary, etc |
Taking a market segmentation approach, this latest edition of a respected text carefully balances consumer behaviour concepts, research and applied marketing examples. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Consumer behavior. |
9 (RLIN) |
2160 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Motivation research (Marketing) |
9 (RLIN) |
2170 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Kanuk, Leslie Lazar. |
9 (RLIN) |
2171 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Wisenblit, Joseph. |
9 (RLIN) |
12998 |
856 41 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Table of contents |
Uniform Resource Identifier |
http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Item type |
Book |
Classification part |
HF5415.32 |
Call number prefix |
.S333 2010 |