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Marketing:principles and perspectives /

by Bearden, William O; Ingram, Thomas N; LaForge, Raymond W.
Publisher: New York : McGraw-Hill, 2007Edition: 5th.ed.Description: xxxvi; 588p. : ill.; 27cm.ISBN: 007322569X .Subject(s): Marketing -- United States
List(s) this item appears in: DIB | DPM | DLS
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Location Collection Call number Status Date due
Reference Reference HF5415.1.B4155 2007 (Browse shelf) Not For Loan
Browsing Perpustakaan Politeknik Seberang Perai Shelves , Shelving location: Reference Close shelf browser
HF5415.15.B353 1999 Product strategy and management / HF5415.15.M67 1998 Eating the big fish : HF5415.17.W4 1998 Devide and conquer : HF5415.1.B4155 2007 Marketing:principles and perspectives / HF5415.2.B779 1998 Marketing research / HF5415.2.C47 1991 The essence of marketing research / HF5415.2.C49 1996 Basic marketing research /

Includes index

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