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Essentials of services marketing /

by Hoffman, K.Douglas; Bateson, John E.G.
Publisher: Fort Worth The Dryden Press, 1997Description: xxi,505p.; 24 cm.ISBN: 0030152178 .Subject(s): Services industries -- Marketing
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Reference HD9980.5.H644 1997 (Browse shelf) Available
Open Shelf HD9980.5.H644 1997 (Browse shelf) Available
Open Shelf HD9980.5.H644 1997 (Browse shelf) Available
Browsing Perpustakaan Politeknik Seberang Perai Shelves , Shelving location: Open Shelf Close shelf browser
HD9715.A562 1996 Project management in Malaysia : HD9850.5.D53 1999 Textiles and apparel in the global economy / HD9980.5.H644 1997 Essentials of services marketing / HD9980.5.H644 1997 Essentials of services marketing / HD9980.5.M388 1996 Marketing planning for services / HD9980.5.M388 1996 Marketing planning for services / HD9980.5.M388 1996 Marketing planning for services /

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