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Integrated advertising promotion, and marketing communications /

by Clow, Kenneth E; Baack, Donald.
Publisher: New Delhi : Prentice Hall, 2006Edition: 2nd ed.Description: xxvii;538p. : ill.; 28cm.ISBN: 8120324501 .Subject(s): Advertising | Communication in marketing
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Location Call number Status Date due
Reference HF5415.123 C648 2006 (Browse shelf) Available
Audio Visual/Electronic Resource HF5415.123 C648 2006 (Browse shelf) Available

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